Urban Renewal, No Bulldozer

San Francisco Repurposes Old for the Future

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It has gone widely unremarked, maybe because it’s so obvious to people here, that tech firms in San Francisco have not (yet) been moving into new buildings; they’ve been taking over old ones. Twitter has leased a onetime furniture mart on Market Street, and AirBnB has renovated a century-old industrial warehouse south of Market. Yelp occupies part of 140 New Montgomery downtown, the magnificent Art Deco former Pacific Telephone tower from the 1920s, lovingly revamped by Cathy Simon, an architect with Perkins & Will, and the developers Wilson Meany Sullivan.

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